vepretski · vepretski · Jun 4, 2026
@@ -4,4 +4,4 @@ Generated with:
 
 `bun run personal-brand:boost --source ./input/igor-vepretski-yisrael-beiteinu-campaign.md --lang both --out ./outputs/personal-brand-booster-yb-2026`
 
-Contains brief, campaign plan, bilingual channel markdown assets, posting plan, hook bank, CTA bank, repurposing map, and validation report.
+Contains brief, campaign plan, bilingual channel markdown assets, posting plan, platform sync playbook, hook bank, CTA bank, repurposing map, and validation report.
@@ -8,8 +8,8 @@
     "Security posture: compartmentalized access, anti-disinformation workflows, OPSEC playbooks.",
     "Conversion spine: canonical campaign pages on https://7ya.io with UTM discipline."
   ],
-  "personal_brand_angle": "Igor Vepretski uses one core idea to produce bilingual, high-frequency authority content without spam.",
-  "audience": "Founders, operators, creators, and growth teams that want practical personal-brand systems.",
+  "personal_brand_angle": "Igor Vepretski uses one Israeli civic leadership idea to produce bilingual, high-frequency authority content without spam.",
+  "audience": "Israeli voters, young civic leaders, Russian-speaking community members, local operators, journalists, volunteers, and supporters who need practical updates they can share.",
   "proof_points": [],
   "reusable_hooks": [
     "1. Source Brief: Strategic Architecture and Digital Marketing Deployment for Igor Vepretski: Yisrael Beiteinu Campaign Synthesis (contrarian hook)",

@@ -1,5 +1,5 @@
 {
-  "objective": "Turn one source item into an aggressive but non-spammy 7-day bilingual promotion package.",
+  "objective": "Turn one source item into a synchronized, non-spammy 7-day Israeli influencer promotion package that reaches every active 7ya.io platform.",
   "languages": [
     "en",
     "he"
@@ -8,14 +8,86 @@
     "X / Twitter",
     "LinkedIn",
     "Instagram",
-    "TikTok / Shorts",
+    "TikTok",
+    "YouTube Shorts",
+    "Facebook",
+    "Threads",
+    "Telegram",
+    "WhatsApp Broadcast",
+    "Viber",
     "Newsletter",
     "Blog draft"
   ],
+  "sync_strategy": [
+    {
+      "channel": "X / Twitter",
+      "role": "Fast public narrative, quote-card threads, and rapid response",
+      "reach_action": "Post the sharpest claim first, reply to 5 Israeli civic/media accounts, then pin the 7ya.io CTA for 24 hours."
+    },
+    {
+      "channel": "LinkedIn",
+      "role": "Credibility layer for operators, civic leaders, donors, and professional allies",
+      "reach_action": "Publish a calmer proof-led version and tag partners only when they are directly relevant."
+    },
+    {
+      "channel": "Instagram",
+      "role": "Visual trust, Reels captions, carousel proof, and Stories reminders",
+      "reach_action": "Turn the thesis into a 5-slide carousel, add Hebrew-first Stories, and use the CTA sticker to route to 7ya.io."
+    },
+    {
+      "channel": "TikTok",
+      "role": "Youth reach, direct-to-camera field clips, and emotional hooks",
+      "reach_action": "Open with a 2-second Israeli street-level problem, keep one idea per video, and ask viewers to save/share."
+    },
+    {
+      "channel": "YouTube Shorts",
+      "role": "Searchable short video archive and cross-post home for vertical clips",
+      "reach_action": "Reuse the TikTok cut with a clearer title, burned-in Hebrew captions, and a pinned 7ya.io comment."
+    },
+    {
+      "channel": "Facebook",
+      "role": "Local community groups, older audiences, and Russian/Hebrew civic discussion",
+      "reach_action": "Post the practical community angle, ask one question, and avoid over-posting into groups without context."
+    },
+    {
+      "channel": "Threads",
+      "role": "Lightweight conversation bridge between Instagram audience and public text updates",
+      "reach_action": "Publish a concise 3-part thought chain and manually answer early comments in the first hour."
+    },
+    {
+      "channel": "Telegram",
+      "role": "Primary broadcast layer for supporters, volunteers, and high-signal updates",
+      "reach_action": "Send the cleanest summary, one action, one link, and forward the follow-up only after meaningful engagement."
+    },
+    {
+      "channel": "WhatsApp Broadcast",
+      "role": "Low-noise direct distribution to trusted lists and local coordinators",
+      "reach_action": "Send one compact message with a clear forward instruction and no more than one CTA link."
+    },
+    {
+      "channel": "Viber",
+      "role": "Legacy community reach for Russian-speaking and older supporter clusters",
+      "reach_action": "Mirror the WhatsApp version, emphasize local usefulness, and keep the tone personal rather than campaign-like."
+    },
+    {
+      "channel": "Newsletter",
+      "role": "Owned audience memory, weekly synthesis, and conversion recap",
+      "reach_action": "Bundle the best public reactions, proof points, and one primary 7ya.io action."
+    },
+    {
+      "channel": "Blog draft",
+      "role": "Canonical SEO and long-form source of truth on 7ya.io",
+      "reach_action": "Publish the complete argument with UTM-ready links to every social derivative."
+    }
+  ],
   "cadence": [
-    "Day 1: publish anchor insight",
-    "Day 2-6: distribute platform derivatives",
-    "Day 7: recap + strongest CTA replay"
+    "Day 1: publish the 7ya.io blog anchor, EN/HE X, LinkedIn, Instagram carousel, and Telegram summary",
+    "Day 2: release TikTok + YouTube Shorts from the same vertical cut and repost as Instagram Reel",
+    "Day 3: send WhatsApp/Viber compact forward message and answer high-signal comments",
+    "Day 4: publish Facebook + Threads conversation prompts with proof-first framing",
+    "Day 5: remix strongest comment into short video and X/Threads follow-up",
+    "Day 6: newsletter recap with best public reactions and one concrete 7ya.io action",
+    "Day 7: bilingual recap, strongest hook replay, CTA push, and metrics review"
   ],
   "cta_policy": {
     "phrase": "Manage 7ya.io",

@@ -1,12 +1,12 @@
 # 7-Day Posting Plan
 
-- Day 1: EN X + EN LinkedIn + EN Instagram
-- Day 2: EN TikTok/Shorts + EN Newsletter
-- Day 3: EN Blog draft + EN X remix
-- Day 4: HE X + HE LinkedIn + HE Instagram
-- Day 5: HE TikTok/Shorts + HE Newsletter
-- Day 6: HE Blog draft + HE X remix
-- Day 7: Bilingual recap, strongest hook replay, CTA push
+- Day 1: Publish the 7ya.io blog anchor, EN/HE X, LinkedIn, Instagram carousel, and Telegram summary.
+- Day 2: Release TikTok + YouTube Shorts from the same vertical cut and repost as Instagram Reel.
+- Day 3: Send WhatsApp/Viber compact forward message and answer high-signal comments.
+- Day 4: Publish Facebook + Threads conversation prompts with proof-first framing.
+- Day 5: Remix strongest comment into short video and X/Threads follow-up.
+- Day 6: Newsletter recap with best public reactions and one concrete 7ya.io action.
+- Day 7: Bilingual recap, strongest hook replay, CTA push, and metrics review.
 
 CTA: Manage 7ya.io
 https://7ya.io

@@ -15,6 +15,9 @@ Key claims:
 Proof points:
 - No proof points available
 
+sync_role: Canonical SEO and long-form source of truth on 7ya.io
+reach_action: Publish the complete argument with UTM-ready links to every social derivative.
+
 CTA: Manage 7ya.io
 CTA_link: https://7ya.io
 source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -0,0 +1,23 @@
+channel: Facebook
+language: en
+title/hook: Source Brief | Facebook cut
+
+body:
+Thesis: Strategic Architecture and Digital Marketing Deployment for Igor Vepretski: Yisrael Beiteinu Campaign Synthesis
+
+Key claims:
+- EMS core: Elector with strict zero-trust operational controls.
+- Channel stack: Telegram (primary), Viber (legacy base), WhatsApp broadcast-only.
+- Content engine: TikTok + owned podcast network + short/long-form repurposing.
+- Security posture: compartmentalized access, anti-disinformation workflows, OPSEC playbooks.
+- Conversion spine: canonical campaign pages on https://7ya.io with UTM discipline.
+
+Proof points:
+- No proof points available
+
+sync_role: Local community groups, older audiences, and Russian/Hebrew civic discussion
+reach_action: Post the practical community angle, ask one question, and avoid over-posting into groups without context.
+
+CTA: Manage 7ya.io
+CTA_link: https://7ya.io
+source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -15,6 +15,9 @@ Key claims:
 Proof points:
 - No proof points available
 
+sync_role: Visual trust, Reels captions, carousel proof, and Stories reminders
+reach_action: Turn the thesis into a 5-slide carousel, add Hebrew-first Stories, and use the CTA sticker to route to 7ya.io.
+
 CTA: Manage 7ya.io
 CTA_link: https://7ya.io
 source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -15,6 +15,9 @@ Key claims:
 Proof points:
 - No proof points available
 
+sync_role: Credibility layer for operators, civic leaders, donors, and professional allies
+reach_action: Publish a calmer proof-led version and tag partners only when they are directly relevant.
+
 CTA: Manage 7ya.io
 CTA_link: https://7ya.io
 source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -15,6 +15,9 @@ Key claims:
 Proof points:
 - No proof points available
 
+sync_role: Owned audience memory, weekly synthesis, and conversion recap
+reach_action: Bundle the best public reactions, proof points, and one primary 7ya.io action.
+
 CTA: Manage 7ya.io
 CTA_link: https://7ya.io
 source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -0,0 +1,23 @@
+channel: Telegram
+language: en
+title/hook: Source Brief | Telegram cut
+
+body:
+Thesis: Strategic Architecture and Digital Marketing Deployment for Igor Vepretski: Yisrael Beiteinu Campaign Synthesis
+
+Key claims:
+- EMS core: Elector with strict zero-trust operational controls.
+- Channel stack: Telegram (primary), Viber (legacy base), WhatsApp broadcast-only.
+- Content engine: TikTok + owned podcast network + short/long-form repurposing.
+- Security posture: compartmentalized access, anti-disinformation workflows, OPSEC playbooks.
+- Conversion spine: canonical campaign pages on https://7ya.io with UTM discipline.
+
+Proof points:
+- No proof points available
+
+sync_role: Primary broadcast layer for supporters, volunteers, and high-signal updates
+reach_action: Send the cleanest summary, one action, one link, and forward the follow-up only after meaningful engagement.
+
+CTA: Manage 7ya.io
+CTA_link: https://7ya.io
+source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -0,0 +1,23 @@
+channel: Threads
+language: en
+title/hook: Source Brief | Threads cut
+
+body:
+Thesis: Strategic Architecture and Digital Marketing Deployment for Igor Vepretski: Yisrael Beiteinu Campaign Synthesis
+
+Key claims:
+- EMS core: Elector with strict zero-trust operational controls.
+- Channel stack: Telegram (primary), Viber (legacy base), WhatsApp broadcast-only.
+- Content engine: TikTok + owned podcast network + short/long-form repurposing.
+- Security posture: compartmentalized access, anti-disinformation workflows, OPSEC playbooks.
+- Conversion spine: canonical campaign pages on https://7ya.io with UTM discipline.
+
+Proof points:
+- No proof points available
+
+sync_role: Lightweight conversation bridge between Instagram audience and public text updates
+reach_action: Publish a concise 3-part thought chain and manually answer early comments in the first hour.
+
+CTA: Manage 7ya.io
+CTA_link: https://7ya.io
+source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -1,6 +1,6 @@
-channel: TikTok / Shorts
+channel: TikTok
 language: en
-title/hook: Source Brief | TikTok / Shorts cut
+title/hook: Source Brief | TikTok cut
 
 body:
 Thesis: Strategic Architecture and Digital Marketing Deployment for Igor Vepretski: Yisrael Beiteinu Campaign Synthesis
@@ -15,6 +15,9 @@ Key claims:
 Proof points:
 - No proof points available
 
+sync_role: Youth reach, direct-to-camera field clips, and emotional hooks
+reach_action: Open with a 2-second Israeli street-level problem, keep one idea per video, and ask viewers to save/share.
+
 CTA: Manage 7ya.io
 CTA_link: https://7ya.io
 source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -0,0 +1,23 @@
+channel: Viber
+language: en
+title/hook: Source Brief | Viber cut
+
+body:
+Thesis: Strategic Architecture and Digital Marketing Deployment for Igor Vepretski: Yisrael Beiteinu Campaign Synthesis
+
+Key claims:
+- EMS core: Elector with strict zero-trust operational controls.
+- Channel stack: Telegram (primary), Viber (legacy base), WhatsApp broadcast-only.
+- Content engine: TikTok + owned podcast network + short/long-form repurposing.
+- Security posture: compartmentalized access, anti-disinformation workflows, OPSEC playbooks.
+- Conversion spine: canonical campaign pages on https://7ya.io with UTM discipline.
+
+Proof points:
+- No proof points available
+
+sync_role: Legacy community reach for Russian-speaking and older supporter clusters
+reach_action: Mirror the WhatsApp version, emphasize local usefulness, and keep the tone personal rather than campaign-like.
+
+CTA: Manage 7ya.io
+CTA_link: https://7ya.io
+source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -0,0 +1,23 @@
+channel: WhatsApp Broadcast
+language: en
+title/hook: Source Brief | WhatsApp Broadcast cut
+
+body:
+Thesis: Strategic Architecture and Digital Marketing Deployment for Igor Vepretski: Yisrael Beiteinu Campaign Synthesis
+
+Key claims:
+- EMS core: Elector with strict zero-trust operational controls.
+- Channel stack: Telegram (primary), Viber (legacy base), WhatsApp broadcast-only.
+- Content engine: TikTok + owned podcast network + short/long-form repurposing.
+- Security posture: compartmentalized access, anti-disinformation workflows, OPSEC playbooks.
+- Conversion spine: canonical campaign pages on https://7ya.io with UTM discipline.
+
+Proof points:
+- No proof points available
+
+sync_role: Low-noise direct distribution to trusted lists and local coordinators
+reach_action: Send one compact message with a clear forward instruction and no more than one CTA link.
+
+CTA: Manage 7ya.io
+CTA_link: https://7ya.io
+source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -15,6 +15,9 @@ Key claims:
 Proof points:
 - No proof points available
 
+sync_role: Fast public narrative, quote-card threads, and rapid response
+reach_action: Post the sharpest claim first, reply to 5 Israeli civic/media accounts, then pin the 7ya.io CTA for 24 hours.
+
 CTA: Manage 7ya.io
 CTA_link: https://7ya.io
 source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -0,0 +1,23 @@
+channel: YouTube Shorts
+language: en
+title/hook: Source Brief | YouTube Shorts cut
+
+body:
+Thesis: Strategic Architecture and Digital Marketing Deployment for Igor Vepretski: Yisrael Beiteinu Campaign Synthesis
+
+Key claims:
+- EMS core: Elector with strict zero-trust operational controls.
+- Channel stack: Telegram (primary), Viber (legacy base), WhatsApp broadcast-only.
+- Content engine: TikTok + owned podcast network + short/long-form repurposing.
+- Security posture: compartmentalized access, anti-disinformation workflows, OPSEC playbooks.
+- Conversion spine: canonical campaign pages on https://7ya.io with UTM discipline.
+
+Proof points:
+- No proof points available
+
+sync_role: Searchable short video archive and cross-post home for vertical clips
+reach_action: Reuse the TikTok cut with a clearer title, burned-in Hebrew captions, and a pinned 7ya.io comment.
+
+CTA: Manage 7ya.io
+CTA_link: https://7ya.io
+source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -15,6 +15,9 @@ body:
 הוכחות:
 - אין הוכחות זמינות
 
+sync_role: Canonical SEO and long-form source of truth on 7ya.io
+reach_action: Publish the complete argument with UTM-ready links to every social derivative.
+
 CTA: Manage 7ya.io
 CTA_link: https://7ya.io
 source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -0,0 +1,23 @@
+channel: Facebook
+language: he
+title/hook: Source Brief | גרסת Facebook
+
+body:
+תזה: Strategic Architecture and Digital Marketing Deployment for Igor Vepretski: Yisrael Beiteinu Campaign Synthesis
+
+טענות מפתח:
+- EMS core: Elector with strict zero-trust operational controls.
+- Channel stack: Telegram (primary), Viber (legacy base), WhatsApp broadcast-only.
+- Content engine: TikTok + owned podcast network + short/long-form repurposing.
+- Security posture: compartmentalized access, anti-disinformation workflows, OPSEC playbooks.
+- Conversion spine: canonical campaign pages on https://7ya.io with UTM discipline.
+
+הוכחות:
+- אין הוכחות זמינות
+
+sync_role: Local community groups, older audiences, and Russian/Hebrew civic discussion
+reach_action: Post the practical community angle, ask one question, and avoid over-posting into groups without context.
+
+CTA: Manage 7ya.io
+CTA_link: https://7ya.io
+source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
@@ -15,6 +15,9 @@ body:
 הוכחות:
 - אין הוכחות זמינות
 
+sync_role: Visual trust, Reels captions, carousel proof, and Stories reminders
+reach_action: Turn the thesis into a 5-slide carousel, add Hebrew-first Stories, and use the CTA sticker to route to 7ya.io.
+
 CTA: Manage 7ya.io
 CTA_link: https://7ya.io
 source_reference: ./input/igor-vepretski-yisrael-beiteinu-campaign.md
Original file line number	Diff line number	Diff line change
Expand Up		@@ -4,4 +4,4 @@ Generated with:

		`bun run personal-brand:boost --source ./input/igor-vepretski-yisrael-beiteinu-campaign.md --lang both --out ./outputs/personal-brand-booster-yb-2026`

		Contains brief, campaign plan, bilingual channel markdown assets, posting plan, hook bank, CTA bank, repurposing map, and validation report.
		Contains brief, campaign plan, bilingual channel markdown assets, posting plan, platform sync playbook, hook bank, CTA bank, repurposing map, and validation report.